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A New Programme To Flatten Your Stomach, Torch Fat & Look Amazing Naked All While Eating Delicious High Protein, Family Friendly Recipes!
The Next 30 Day Fat Loss Challenge Opens In:

Is 2017 the year you’re going reverse the damage your desk job has done to your waistline? Trouble is, you’ve probably been saying that every year for years. You’ve tried the diets and meal plans but you’ve never managed lose fat and actually keep it off.

It’s not your fault. Most diets set people up to fail. They’re restrictive, the foods are boring, you’re always hungry and they never last.

If this sounds familiar, we have the solution.

The 30 Day Fat Loss Challenge is a new realistic and affordable programme for busy people that will help you burn fat, get stronger and look amazing naked without the food cravings, hunger or punishing fitness regimes.


Unlike some diets and meal plans, The 30 Day Fat Loss Challenge doesn't require you to reorganise your life. All of the meals on the plan are easy-to-make, family friendly and don't require hours of meal preparation.


When most people think of 'healthy eating' they conjure images of Tupperware boxes filled with chicken, broccoli and brown rice. No thanks! All of the meals on The 30 Day Fat Loss Challenge are high-protein and packed with flavour.


Small portions, bland food, repetitive meals, hunger, lots of supplements and shakes, sound familiar? Not on the challenge. The meal plan is filled with epic foods, yummy carbs and even includes tasty treats like chocolate and bacon rolls!


'I'm delighted with my results. I was sceptical at first because of the amount of food I was eating..and the amount of carbs on the plan!! However, I've lost almost a stone and feel amazing.' 

Karen, Bristol

'Absolutely blown away with the results so far, total of 16.5lbs lost, with 1.5" off the hips, and 2" off my chest and waist… really surprised that I’ve stuck to the 30 days, usually lose interest after a week or so. I really think the Facebook group helps with keeping you motivated!'

Ian, Ellon

'Completed 25 days of the fat loss challenge and lost 8lbs. Plan has been great, recipes are delicious even for the family and I am delighted with the results and in such a short time. Can't believe how much I've been able to eat and still lose weight, it's been ace, so glad I signed up, thanks!'

Gillian, Westhill

'Starting weight 13st 3lbs, finishing weight 11st 12lbs. Staring waist 37”, finishing waist 33”. Thank you all for your amazing support and Scott Baptie for writing an amazing, enjoyable and realistic eating challenge.'

Alastair, Bellshill
30 Day Fat Loss Meal Plan

You'll be amazed how much delicious food you eat on The 30 Day Fat Loss Challenge. Each day includes three meals: breakfast, lunch and dinner along with three strategic snacks to minimise hunger: mid-morning, mid-afternoon and bedtime.

Each day is different with loads of tasty meal options, recipes and a different dinner each night of the plan. This isn't a low-carb or horrible starvation diet, there is a smart balance of protein, carbohydrates and fats which help keep you feeling full, your metabolism stoked and fat-burning high!

  • 30+ Delicious Recipes - The meal plan is packed with delicious, easy to make, family friendly recipes.
  • 50+ Meals & Snacks - This isn't just a 7 day meal plan repeated, for 5 weeks. Each day is unique and you'll never eat the same dinner twice in 30 days.
  • No Shakes Or Supplements - Unlike some fat loss plans, the 30 Day Fat Loss challenge has zero smoothies, shakes or expensive supplements. Just real, honest, tasty food!
Shopping List

Shopping doesn't have to be a chore. Get in and out of the supermarket in record time thanks to the detailed shopping lists for each week of the challenge.

Fitness Journal

A printable fitness log that organizes a full month of workouts and activity to track your progress, strength and fitness goals.

Progress Diary

The progress tracker allows to log your weight loss and record the changes in your body measurements.

Quick-Start Guide

Want to get started right away? The quick-start guide has everything you need to know to get you results as fast as possible.

Audio Guide

A bonus audio guide where Scott explains everything you need to know to get started right away along with some bonus tips to make the challenge even easier.

Facebook Group

You'll get access to a private 30 Day Fat Loss Challenge Facebook group where can ask questions, share progress and get extra help from our team and other challenge members.

Here are some of the delicious meals included in The Challenge

The 30 Day Fat Loss Challenge is backed by our 30-day 100% money back guarantee! This means there is zero risk to you. If you’re not completely satisfied, you’ll get every penny back. 

Here’s how it works: order the challenge today and you’ll be able to download all of the components right away. If within 30 days you’re NOT losing weight and eating delicious food, simply send us an email and we’ll refund you….no questions asked!


'End of my 30 day journey, total weight lost 3.8 kg, Here's to another 30 days!'

Mary, North Berwick

'The support from everyone is amazing and the plan so easy to follow. Love the meals, so tasty. Now for the results: total weight loss 17 lbs!'

Murdo, Glasgow

'Just finished the 30 days and really loved the challenge! The structure of the meals and the shopping list made the weekly online shop much quicker and was so easy to follow. In total I lost about 3 kg but really notice the difference around my waist.'

Laura, Aberdeen

'What a brilliant plan, can't wait to do another 30 days and see how I get on. I’ve lost 16lbs so far!

James, Glasgow
How much fat can I lose?
Everyone will experience different rates of fat loss on the 30DFLC. However on the challenge you can expect to lose 0.5 kg/1 lbs a week. This has been shown to be a healthy and achievable target that is less likely to result in weight rebound associated with faster, more aggressive and unhealthy diets.
How much does it cost?
The 30 Day Fat Loss Challenge costs less than £1 per day. The 30 day programme is only £29.
Do I need to buy special foods or supplements to complete the challenge?
No. There are no special foods that are hard to find. You will be able to get all the food you need in your local supermarket and there are ZERO supplements needed for the challenge. 
What happens if it doesn't work?
If for some reason that you aren’t happy with your results then you don’t have to pay. Simply put, if you follow the 30DFLC and you’re NOT entirely satisfied with your results, just contact us and we’ll refund your money. It's that simple. No hassles, no hoops to jump through, just a prompt, courteous refund. 
Is it for men or woman?
Both. It doesn't matter if you're male or female, if you follow the 30DFLC you can expect great results.
I'm not in my 20's or 30's – will this program still work for older people?
Yes, this challenge will help you lose fat regardless of how old you are.
Do I need to join a gym to complete the challenge?
Nope. You can pick whatever exercise you like wherever you like to do it.
Is the plan suitable for vegetarians, pescatarians or vegans?
A lot of the recipes on the plan are meat and poultry based so it is unlikely to be suitable for people who don't eat meat. We are looking into creating a vegetarian version of The Challenge for release later in the year.
I have a medical condition, is The 30 Day Fat Loss Challenge suitable for me?
The 30 Day Meal Plans is based around fresh, minimally processed, nutrient dense foods, but with any medical condition, we strongly recommend that you chat to your doctor before making any significant changes to your diet or exercise regime.
Will I have to starve my way through the challenge?
Defiantly not. You'll be amazed at the amount of food you can eat and still burn fat.

I've got an MSc in Applied Sports Nutrition and I love to help people like you move, look, feel and perform better. 

I've worked with hundreds of clients, challenging and encouraging them to surpass their physical and mental boundaries by using effective, scientifically-proven nutrition and fitness strategies. 

I've contributed to pretty much every fitness magazine, I'm often on the radio as an expert guest, I host one of the top-rated fitness podcasts in the UK and I often I provide nutrition advice to many multinational companies and professional football clubs.

I've used all of this experience to create The 30 Day Fat Loss Challenge that I know can help you transform your body and become another one of our amazing success stories.

The 30-Day Fat Loss Challenge is for you if you want…

… to burn your stubborn body fat.

… to get stronger, look better naked and become fitter.

… to wave good-bye to FAD diets and excessive fitness regimes.

… to improve your exercise performance and enhance your recovery.

… to become a better cook and discover more healthy recipes.

… to beat hunger, cravings, binges and unpleasant food restriction.

Registration for the 30 Day Fat Loss Challenge opens at the end of each month for a few days only. We sell all our spaces within a few days. Click below to get on the waiting list where you'll get a chance to secure your space before registration is open to the general public. This is the only way to guarantee you'll get a space for the next challenge!
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